Keep the rep engaged
The best event interactions still happen person to person. ShowGuidance is designed to give the rep structure without forcing them to stare at a screen instead of the prospect.
About ShowGuidance
Built for what happens after someone walks into your booth.
Events create valuable conversations. Too often, the context behind those conversations disappears into badge scans, handwritten notes, spreadsheets, or memory. ShowGuidance exists to help sales teams turn those moments into clear, prioritized sales action.
Capturing a contact is not the same as capturing an opportunity.
ShowGuidance helps teams preserve what mattered in the conversation—and act on it while it is still relevant.
Technology should support the conversation, not become the conversation.
Preserve the context
A name and email address are not enough. The value is knowing what the prospect cared about, how they qualified, and what should happen next.
Prioritize instead of pile up leads
A busy booth is activity. Pipeline is an outcome. ShowGuidance helps teams identify which conversations deserve attention first.
Carry the conversation forward
The event should not be the end of the interaction. The information captured on the floor should make follow-up faster, more relevant, and more consistent.
One continuous path from interaction to action.
- 01
Engage
Start naturally
- 02
Capture
Record the person
- 03
Understand
Preserve context
- 04
Prioritize
Find the best opportunities
- 05
Act
Move quickly
- 06
Measure
Learn what worked
Event-sales execution, not another scanner.
ShowGuidance is focused on high-value event selling across B2B and B2C environments where the conversation matters more than simply collecting another contact record.
The goal isn’t more leads. It’s knowing which conversations deserve your team’s time.
Turn your next event into sales action.
See how ShowGuidance helps your team capture more useful context, prioritize the right conversations, and move faster after the event.